Monday, September 21, 2009

Be Careful!

Chapter 7- Analyzing a Text. I didn't believe this would be a fun reading. I quickly came to a different conclusion. As of right now, I am a Advertising major; naturally this chapter appealed to me. It really struck me when the writer decided to relate how we all interpret messages differently. "All toothpaste ads claim to make teeth "the whitest.""  Analyzing a text may be referring to either a newspaper, or a book, or an essay- different forms of writing, but it also pertains to ads. 
Most advertising is niche advertising. This is directly related to how people analyze things! Companies focus on niche advertising because it is the most affective. It allows a company to see more success in one advertisement focusing on a certain group of people than an advertisement focusing on pleasing everyone. This would be because the people in that niche have the same psychographics (the way people think or act), so they tend to analyze things the same way and take the same impression from something. 
Not only did I learn a lot about how to analyze readings, I learned how to relate this to my career and make it interesting and relevant to me.
That's all for now,
A Girl in English 103

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